Newsletter growth

Understanding Substack's analytics

An updated tour guide

Dec 1, 2025 • Simon K Jones

Figuring out the serial publishing model

(and how I got it wrong)

Nov 17, 2025 • Simon K Jones

How to find new readers with a BookFunnel group promo

Sometimes you need to find your people

Jun 30, 2025 • Simon K Jones

4:59

Please don't ask for subs and follows

The era of big metrics is over (well, sort of)

Dec 9, 2024 • Simon K Jones

How to (slowly) cultivate a fiction newsletter: part 2

Some more thoughts from 3 years of publishing

Nov 11, 2024 • Simon K Jones

How to (very, very slowly) cultivate a fiction newsletter: part 1

Fiction is always hard, but not impossible

Nov 4, 2024 • Simon K Jones

How Substack's recommendations system can be used by fiction writers

What it is, how it works, why it's (still) a game changer

Sep 9, 2024 • Simon K Jones

How to help new readers get on board a long-running serial

Spoiler: it's all about having an index

Jul 1, 2024 • Simon K Jones

Building a presence online

Plus: don't be scared of doing author events

May 20, 2024 • Simon K Jones

21:16

Designing your newsletter's About page

Plus deciding on names, descriptions and cover images

Mar 4, 2024 • Simon K Jones

15:30

Writing for the market vs for yourself

Can you be strategic and still make art?

Jul 17, 2023 • Simon K Jones

How do you find readers?

Last week Twitter started banning links to Substack.

Apr 10, 2023 • Simon K Jones

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