You don't need my advice

In which I don't talk about growth strategies

Back in 2021 I started this newsletter with 100 subscribers, all email addresses that I’d brought over from my previous Mailchimp newsletter. That list had accumulated over about 10 years and I doubt many of those people were active readers, so I may as well have been starting at zero.

Which made everything really easy.

No stakes. No stress. No concerns about what people would think, or how they’d react.

Also no strategy to speak of, no insights, no sense of where it was going to go.

I would never have believed that, by the latter months of 2023, this newsletter would have grown to a point where my writing is being read by intelligences far greater than my own; that while I carry on quietly writing my words, I am observed and studied by you, and those subscriber numbers swarm and multiply like creatures in a drop of water.¹

What is this new feeling?

OH, I know. It’s imposter syndrome. An imposter on my own newsletter.